Marketing, Content and Communications Expertise
““Inspiring marketers and content creators infuse their brand with a purpose and communications message that goes well beyond making money. This is what makes them extraordinarily successful.” ”
Blog Posts By Pushpendra Mehta
5 Keys To Marketing and Communications Success
Tomorrow’s CEO Will Come from HR & PR
The Art of Differentiation
The 30 Seconds in an Elevator That Changed My Life
Master The Art of Negotiation - Excerpt from Pushpendra Mehta’s Book "Tomorrow's Young Achievers" published in Business Standard (Newspaper)
Marketing, PR, Communications, and Content (Editorial, Social and Digital) Professional
The journey, the growth, and the accomplishments:
As Head of Marketing, Content and Communications or in advisory roles, I have build businesses across varied domains: Autotech (automotive technology), Global Economic Research, Book Publishing, Bank Cards and Payments, Fintech and Consumer Financial Services, Online News Media and Digital Publishing, Consulting, and Startups.
Global Business Exposure: North America, India/Asia Pacific, Western Europe, the UK, and Latin America.
Assignments Undertaken: AiMincentives (the US), Virtuoso Economics (the US and India), American Express (the US and India), InfiCorp Holdings (the US), Scotiabank (Canada), Discovery Communications (the US), ACCION International-YES Bank MFI (the US, India), Barclays Bank (the UK), Giesecke+Devrient (Germany), ACP (Australia), HSBC and SBI (India) and more.
Extensive Marketing, Content, PR, Communications, Writing and Editing experience with leadership, consulting, C-level executives, thought leadership and cross-functional exposure.
Marketing - Marketing Strategy, Marketing Management, Content, Social and Digital Marketing, Customer Acquisition Marketing, Customer Retention Marketing and Branding.
Content - Content Strategy, Content Management, and Content Writer.
PR and Communications - PR and Communications Strategy, Media Relations, Internal and External Communications, Social and Digital Communications, Crisis Communications, Privacy Communications and Speechwriting.
Media Relations: Have got employers media coverage in The Wall Street Journal, Reuters, The Prepaid Press, ET NOW TV, The Economic Times, The Financial Express, The Asian Bankers Journal and more.
Writing, Editing, Interviewing and Publishing Experience:
Successful Online News Media and Digital Publishing Entrepreneur: Founded, led, and profitably sold VCherish Media (VCherish.com), an online news media and digital publishing business (videos, eBooks, articles and interviews). Leveraged an integrated editorial, marketing, communications, and content strategy to build a successful company.
Books, book summaries, ebooks, articles, video scripts, dialogues, media kits, marketing collateral, reports, newsletters, guides, blogs, email, web, social media and digital content.
Interview, research, write and edit nonfiction books for subject-matter experts and entrepreneurs www.abookinyou.com
Familiar with the AP Style, the Chicago Manual of Style and the Queen’s English.
Co-author of "Can You Afford Frauds via Credit Card, ATM Card or Debit Card?" - a guide to protect your credit limit and bank account from card thieves. The guide has sold over 400,000 copies worldwide.
